2017 Prius Prime For Sale in Rogers, Arkansas | Steve Landers Toyota of Northwest Arkansas


When you hear the word "Hybrid," the Prius is usually what comes to mind. Now in its fourth generation, Toyota has debuted an all new model, the 2017 Prius Prime. With a striking new exterior design the all new 2017 Prius Prime is the most technologically advanced hybrid in the world. Available soon at Steve Landers Toyota of Northwest Arkansas in Rogers, Arkansas, we can't wait for you to come by and test drive this efficient sedan.

The 2017 Prius Prime is available in three models, which include the Prius Prime Plus, Prius Prime Premium and Prius Prime Advanced. The Plus, Premium and Advanced models come at a starting MSRP of $27,100, $28,800 and $33,100, respectively. All three models come in six different colors: Magnetic Gray Metallic, Titanium Glow, Classic Silver Metallic, Blizzard Pearl, Hypersonic Red and Blue Magnetism.

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The Prime wouldn't be a Prius if it didn't have the most thermally efficient engine. All three models come standard with the 1.8-liter 4-cylinder Aluminum DOHC 16-valve with Variable Valve Timing with intelligence engine. Also standard on each vehicle are three different driving modes to optimize and maximize efficiency: EV Auto Mode, EV Mode and HV Mode. All of this works together with cutting edge, lightweight materials and technology to reach a class-leading EPA-estimated 133 MPGe.


In addition, the 2017 Prius Prime can charge, without any special equipment, at home, a public charging station or at a ChargePoint in less than five-and-a-half hours. The charging cable is included and uses a cable lock for public charging to give you piece of mind. 

While the 2017 Prius Prime is the best choice for a stylish hybrid, you might be surprised at the tech this vehicle offers. With a whopping 11.6-inch HD multimedia display with pinch, zoom, swipe and tap gestures, everything is at your fingertips. Additionally, the 2017 Prius Prime offers a customizable 4/2-inch color dual Multi-Information Display screen on the dash and Color Head-Up display that projects information directly onto the windshield. And with available Prime smartphone apps, you can control the interior climate, look for charging stations, locate your vehicle and much more.

Like what you've read so far? Contact us for more information on the 2017 Prius Prime and make the most out of your driving experience with Steve Landers Toyota of Northwest Arkansas!


Steve Landers Toyota NWA

411 South Metro Parkway
Directions Rogers, AR 72758

  • Sales: (479) 845-1444
  • Service: (479) 845-5260
  • Parts: (479) 845-5280

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  • Monday 8:00am - 8:00pm
  • Tuesday 8:00am - 8:00pm
  • Wednesday 8:00am - 8:00pm
  • Thursday 8:00am - 8:00pm
  • Friday 8:00am - 8:00pm
  • Saturday 8:00am - 8:00pm
  • Sunday Closed
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